Global Organizations by Richard Pettinger

By Richard Pettinger

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Such policies are not fully sustainable in the long-term. 60 GLOBAL ORGANIZATIONS FINANCIAL MANAGEMENT Global organization financial management is concerned with the following. » Stock values and capital structure, large enough to fund and underwrite ventures anywhere in the world, and stable enough to bear problems of currency fluctuations. » Revenue streams in a variety of currencies, which may, or may not, be useful for translating into hard currencies or that of the country of origin. » Revenue management in which decisions are required whether to fund operations in particular areas in local or hard currency, or that of the country of origin.

At the time, the company was going through severe commercial difficulties. The adverse publicity about the decision to relocate the supply side compounded, rather than alleviated, the problems. The company also had no history of trading with the Far East. It was not (and is not) a global organization. The inescapable conclusion therefore was that this decision had been taken as a matter of expediency, rather than based on full understanding of this form of trading. Short-term capability makes it easy to switch locations for any reason.

G. management and other specialist consultancy and expertise; technology, equipment, and software supplies). MARKETING Marketing has to be engaged on a truly competitive basis whatever the location or nature of products or services. For global organizations, marketing is likely to reflect competition with local providers and with other MNCs. Attention is therefore required to: » Substance – the price, quality, value, and benefits mix of what is on offer and afforded to the particular sector or location; and whether the particular sector or location values these.

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